Internal Website Links Roadmap

You have arrived. Your extensive marketing research results have given you the confidence you need to build and market a website. You have found where your website traffic will come from and right now you're thinking about website content and how your internal website links will complement one another.

Internal Website links

Once you have a load of content ideas, your internal website links will be an easy job. As with any well managed website the more it grows the more links out to different internal pages you will have. Website management can be a beast if allowed to go untamed. Simple Search Engine Marketing calls for keyword rich content but what will propel you over your competition is additional related information on your subject.

For instance: a page on Panda Bear habitat may cover related subjects such as Panda Bear extinction. The phrase Panda Bear extinction could link out to a separate page detailing the cause and effects of Panda Bear extinction.

There you have it, simple internal Website Linking Structure.

Directory Structure

Now let's talk about your Website Directory Structure. Having an organized directory structure for your website will allow you to add pages to your site with ease. Combined with your internal webpage linking structure, your directory structure will allow web crawlers to find key content and better index related information. It also makes searches a breeze.

For example: [http://PandaBear.com/breeding/panda-cub.html]; Breeding is the directory and panda cub is one of the many pages in this directory that are relevant to breeding. For search engine robots to flow fluidly through your website and pick up all the bits and peaces of relevant information you want to your links to run through your entire site.

The directory example above could have as many pages under it as you find relevant. Make sure that the last page links to the first page in the succeeding directory. This may seem like a lot to think about but if you write out a storyboard for your website you will be able to visualize exactly where every page needs to go.

Remember, great websites start with market research. If you currently have a website with little or no traffic and or not indexed in any major search engine your linking and directory structure are not your only issues.

Whether you're focused on opt-in email marketing or affiliate marketing you have to have the product, service or content to keep visitors coming back to your website. If you have the content with various relevant internal website links that take them deeper within your site you will stand out as an authority and generate a word of mouth buzz.